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Tired of guessing where conversions are coming from?
OWOX BI provides trustworthy acquisition source or conversions tracking, so you can allocate budgets effectively and improve campaign performance & ROI.
Cookie expiration time of 7 or 1 days and ad blockers lead to losing the connection between conversions and acquisition sources. Therefore marketers see an unrealistic share of (direct) / (none) traffic in reports and unfair KPIs for paid sources.
Last-click attribution is outdated. Data-driven attribution is a black box that you don’t trust.As a result, the numbers in different reports don't add up which is why marketers have to act blindly.
Server-side Google Tag Manager (ssGTM) introduces additional layers of complexity and maintenance burdens, potentially leading to losing on-site user behavior data, wasting time on replacing the analytics stack, and increased overhead.
Measure all your efforts with one analytics tool even after iOS 14. Understand what delivers ROI, stop wasting ad spend, and scale winning ads.
Forget about missing conversions, always know which ads to scale and which to kill. We match almost 100% of revenue to its origin source.
Have full control over how customers’ data is stored and used. Use data anonymization to collect more insights while respecting users’ rights.
Increase cookie lifespan, reduce the impact of ad-blockers, overcome GA4 limitations, and ss-GTM maintenance.
Correctly identify the most profitable channels, allocate your budget, and fine-tune your campaigns to maximize ROI.
Get 20+ essential fully automated, trusted, easily customizable reports in one place faster than ever, out of the box.
Our web analytics tracker to find the most precise traffic sources always respects user privacy while ensuring GDPR compliance.
No more scattered reports and conflicting numbers. Establish a unified storage that ensures alignment of all your marketing data.
Never worry about your data ending up in the wrong hands again. Unlike GA, OWOX BI guarantees 100% data ownership for every client.
Visualize automatically — then access fresh & reliable dashboards forever
Three outcomes you get the moment your data marts go live
Google Sheets were never designed to be a system of record. With OWOX Data Marts, Sheets becomes a trusted analysis layer — powered by governed data marts defined upstream in your warehouse.
