Track Conversions Better, Understand Deeper

Tired of guessing where conversions are coming from?

OWOX BI provides trustworthy acquisition source or conversions tracking, so you can allocate budgets effectively and improve campaign performance & ROI.

Cookieless
Server-side
Easy to setup
No need to maintain
Trusted by the best marketing teams
Carrefour-MAF
Better&Stronger
Mindshare
BOG
Chantelle
Tripadvisor
SEMrush
Paser
Rozetka
Pandadoc

Roadblocks for Optimizing Marketing Performance

Finding true sources of conversions

Cookie expiration time of 7 or 1 days and ad blockers lead to losing the connection between conversions and acquisition sources. Therefore marketers see an unrealistic share of (direct) / (none) traffic in reports and unfair KPIs for paid sources.

Trust issues with attribution

Last-click attribution is outdated. Data-driven attribution is a black box that you don’t trust.As a result, the numbers in different reports don't add up which is why marketers have to act blindly.

Complexity of technical setup

Server-side Google Tag Manager (ssGTM) introduces additional layers of complexity and maintenance burdens, potentially leading to losing on-site user behavior data, wasting time on replacing the analytics stack, and increased overhead.

Get a clear picture of how your website drives revenue

Discover trustworthy acquisition sources of conversions

Extending cookie lifespan

Implement best practice - same origin solution for real-time cookieless user behavior data collection. By extending the cookie lifespan (from 1 or 7 days to 365), you will reduce the share of (direct) / (none) traffic sources by 30+%.

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Reduce Impact of Ad Blockers

Reduce dependencies of ad blockers and get a complete picture of what traffic sources affected a customer's purchasing behavior and decision.

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Hassle-free maintenance

The server-side tracking comes out of the box. You don’t need to maintain the server or take a few rounds of technical setup.

With OWOX you can focus on marketing efforts, and leave integrations and tracking to us.

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Get the perfect KPI overview

We have prepared a ready-to-use automatically updated all-in-one marketing dashboard showcasing all the key metrics & KPIs based on advertising & web-streaming data that you can build in minutes and customize for your business needs when needed.

7-day free trial
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Allocate budget confidently

From advertising analysis to CPO, ROI, ROAS, LTV, CAC, or marketing attribution comparison, and beyond, you'll have the reports you need based on the data you trust to make marketing decisions faster.

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We’re ready for you, WHY WAIT?

Get the easiest-to-setup and the most reliable tracking system with accurate conversion data for better results.

Try it out now
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What’s the value of analytics with OWOX?

Single source of truth

Measure all your efforts with one analytics tool even after iOS 14. Understand what delivers ROI, stop wasting ad spend, and scale winning ads.

Accurate attribution

Forget about missing conversions, always know which ads to scale and which to kill. We match almost 100% of revenue to its origin source.

Respect user privacy

Have full control over how customers’ data is stored and used. Use data anonymization to collect more insights while respecting users’ rights.

Everything you’ve always wished for

Set Cookie Limitations Aside

Increase cookie lifespan, reduce the impact of ad-blockers, overcome GA4 limitations, and ss-GTM maintenance.

Know What Drives Your KPIs

Correctly identify the most profitable channels, allocate your budget, and fine-tune your campaigns to maximize ROI.

Unmatched Time-to-Report

Get 20+ essential fully automated, trusted, easily customizable reports in one place faster than ever, out of the box.

100% Privacy compliant

Our web analytics tracker to find the most precise traffic sources always respects user privacy while ensuring GDPR compliance.

Establish a Data Source of Truth

No more scattered reports and conflicting numbers. Establish a unified storage that ensures alignment of all your marketing data.

Complete Data Ownership

Never worry about your data ending up in the wrong hands again. Unlike GA, OWOX BI guarantees 100% data ownership for every client.

What Our Clients Say

Get the information you need to make decisions faster

Check how others accurately track their performance, & make better decisions faster

It's time for better tracking!

Book a demo call with us and see how you can:

  • identify the true acquisition sources of conversions,
  • lower ad waste,
  • achieve higher ROI,
  • make faster & better business decisions;
Also, on this call, you’ll learn how modern business teams utilize trusted data more productive.