Simplify your marketing efforts with a complete overview of retail campaign analytics

Gain a comprehensive understanding of your marketing performance with OWOX BI. Our platform automatically unifies data from your retail stores transactions, website orders, apps, advertising services, and CRM system, including canceled orders, call center purchases. By integrating all of your data sources, you can see the real profit generated by each store, channel, campaign, and keyword. 

Plus, with our notification system, you can be alerted to any anomalies or discrepancies in your reports, ensuring the accuracy of your data insights.

Collect all of your data in one place

OWOX BI enables you to analyze your marketing impact at each stage of the funnel, from attracting new users to nurturing and converting them. 

By evaluating the probability of conversion and analyzing user behavior, you can gain valuable insights into how to optimize your online or offline advertising campaigns for maximum effectiveness. Our platform considers all touchpoints, giving you a comprehensive view of user behavior and enabling you to make data-driven decisions to increase your advertising ROI.

Increase the funnel conversion

With OWOX BI you can merge unsampled user behavior data with personal data and purchase histories to create RFM segments, conduct cohort analysis, and build ROPO reports. With this information, you can identify the most profitable customer segments and develop targeted marketing campaigns to drive repeat purchases. 

Additionally, our platform enables you to personalize communication with users through marketing channels, further increasing the likelihood of repeat purchases.

Maximize LTV